Montserrat begins its exciting new start with re-brand led by London-based leading Caribbean real estate and destination marketing specialists 7th Heaven www.7thheavenproperties.com
July 2012: In the first step of its exciting re-launch and as plans for a new capital town and tourism drive gather pace, the Caribbean island of Montserrat has unveiled a new brand identity. With the new look soon to be rolled out both online and offline, this re-branding process has been led by luxury Caribbean real estate and destination marketing specialist 7th Heaven Properties who worked with a wide selection of local stakeholders to establish the island’s new identity.
The re-branding is the initial phase of a new high-end, low-density tourism strategy that aims to attract private sector investment into the new capital at Little Bay and to encourage visitors to the island.